Meet the Latina Powerhouse Behind Riverside’s Inland Gardens and Tropics

City of Riverside

Raised by a single mom and the youngest of 10 siblings, Erika Quinto Santillan jokingly refers to herself as the “runt.” Her mother decided to move their large family to California in search of a better life with the $300 she saved when Santillan was about 3-years-old.

Escondido Continues to Grow Agricultural Industry

City of Escondido

Agriculture helps drive economic growth and innovation throughout Escondido and the region. San Diego County is the number one producer of nursery products in the nation, the 12th largest farm economy in California, and the 19th largest farm economy in the nation, according to statistics provided by the San Diego County Farm Bureau (SDCFB).

Carlsbad is an Ideal City for Veterans to Live and Work

Carlsbad Life in Action

Every year nearly 200,000 service members exit the military. This transition from military to civilian life often means moving to a new city and settling in a new career path. As they exit the military and find a new way of living and working, Carlsbad is a city many veterans and their families like to call home.

CARB Set to Usher In New Era of Transportation From Riverside

City of Riverside

The California Air Resources Board (CARB) recently opened the doors of its relocated Southern California headquarters bringing together the latest in modern green architecture under one solar-powered roof. The structure is a 20-year effort to replace an aging facility and an opportunity to design a building that represents what the government agency sees for the future.

How Riverside Lured ISCA Technologies to Uproot Global Agriculture

City of Riverside

Weekends at his family’s farms in Southern Brazil where he played with animals are the childhood memories Agenor Mafra-Neto holds dear. He was just a boy when he realized an indiscriminate use of pesticides did more harm than good on land he felt called to protect.

Meet Three Female Entrepreneurs Taking Charge in Carlsbad

Carlsbad Life in Action

Women-owned businesses make up a growing portion of San Diego County’s small business community—a whopping 36% – and several are concentrated in North County. Carlsbad offers plenty to sway incoming talent and new industries, but it also nurtures the homegrown businesses that are thriving under the helm of women

Manufacturing is Still Up and Running in Escondido

City of Escondido

COVID-19 may have put the brakes on a lot of industries but things are up and running in Escondido. A recent study by the San Diego Regional Economic Development Corporation, found that the 78 corridor, which includes Escondido, provides over 40,000 manufacturing jobs and has an annual economic impact of $18 billion.

She Knows Where Women Can Live, Play and Work

City of Escondido

For Maria Bowman, living and working in Escondido brings community, empowerment and balance. She moved to Escondido in the 1980s and has been working as a real estate agent and broker for most of the time she has lived here. Her business, Bowman Real Estate Services, helps clients in every aspect of real estate.

What to Expect for San Diego Startup Month

Carlsbad Life in Action

San Diego Startup Month has just begun. What started eight years ago has grown into one of the biggest highlights in the startup world. Even the pandemic couldn’t stop the momentum of this wildly popular event that went from a week-long program to a month-long event last year.

Get to Know the Neighborhood – Bressi Ranch

Carlsbad Life in Action

Bressi Ranch may have only been constructed in 2003, but its style has historic roots. The first neighborhood in Carlsbad to use a “walkable” community design, Bressi Ranch was created to mirror a historic garden district with pedestrian interconnectedness.

Accelerator Programs Turn Riverside into Growing Startup Mecca

City of Riverside

FarmSense, founded in 2016 by UC Riverside (UCR) engineering faculty members, built an award-winning system to replace sticky traps with artificial intelligence and analytics to improve insect monitoring and crop management. The startup is getting ready to launch its first product, which is light speed ahead in “ag tech years,” said its CEO and co-founder Leslie Hickle.

Meet The De Facto Ambassadors Fueling Riverside’s Creative Economy

City of Riverside

Geoff Gouveia, a Riverside-born artist, whose pieces include a massive mural at Bobby Bonds Skatepark, is tired of people saying, “That’s cool for Riverside.” That’s because having a home base in Riverside hasn’t stopped Gouveia from working with large brands such as Adidas, Starbucks, Coca-Cola, and Facebook. In fact, he considers it an advantage.

Coffee Culture Brewing in Carlsbad

Carlsbad Life in Action

When the pandemic forced lockdowns and remote work everywhere, the occasional coffee shop run was a brief reprieve in the lives of many isolated Carlsbad residents. An opportunity to break away from the house, hop in the car, and interact with someone — albeit distanced — helped many customers keep their sanity last year.

Vista Manufacturers at Forefront of Supply Demand

City of Vista

Experts say American businesses were forced to look to domestic manufacturers as a result of the pandemic, which in turn resulted in a focus on Vista, a city that is home to a variety of manufacturers including those in the life science, aerospace and information technology. This domestic economic boom isn’t ending anytime soon either.

COVID-19 Roadblocks Doesn’t Stop Vista Tourism Industry From Thriving

City of Vista

While tourism largely came to a halt worldwide during the pandemic, hotels in Vista said they were able to stay afloat — and even find success — thanks to the community, which includes the extreme sports industry that drove economic growth in the city.